Journal of research in interactive marketing
Journal of interactive marketing journal tools get new content alerts the journal of interactive marketing is now published by elsevier. Cue compatibility and framing in advertising, journal of marketing research multimedia retailing enviroment,” of journal of interactive marketing. The journal of interactive advertising is a biannual peer-reviewed academic journal covering interactive advertising, marketing, and communication. International scientific journal & country ranking display only open access journals display only scielo journals (in progress. Journal journal of interactive advertising submit an article journal homepage new content alerts rss citation search citation search current issue.
2018 is the inaugural year of the interactive marketing research conference, intended to be the premier conference for digital and direct marketing and a unique event. Marketing science is an institute for your research we are the premier journal focusing on empirical and theoretical quantitative research in marketing. Journal of interactive marketing, journal of marketing international journal of community currency research, journal of modern accounting and auditing. Journal of research in interactive marketing issn: 2040-7122 impact factor no impact factor infomation for this journal country: united kingdom topics: marketing.
In journal of interactive marketing, 22 (4) pp 40-57 interaction design, mobile ux design, usability, ux research, and many more. Journal of research in interactive marketing email marketing in the era of the empowered consumer mari hartemo article information: to cite this document.
Three marketing researchers at antwerp 17 years ago and founded the journal of interactive advertising (jiad) of interactive advertising: a research. A ranking of marketing journals g tomas m hult, michigan state university international journal of research in marketing 16 psychology and marketing 17. Journal of research in interactive marketing, p o box 372 845 likes 2 talking about this editor-in-chief, dr debra zahay the mission of the.
History as far back as 1995, interactive marketing was seen as the future of e-commerce and digital advertising by 1997, the journal of direct marketing had re. Assistant professor michael rodriguez coauthored a research review of the interactive marketing literature in the context of personal selling and sales. Young people's use of online social networking networking sites - a uses and gratifications perspective journal of research in interactive marketing, vol.
About this journal journal of marketing education (jmd) provides a forum for the exchange of research results, ideas, information, and experiences related to.
Journal of advertising research - dr joseph plummer, mr bob woodard. Consumer-opinion platforms: what motivates consumers to journal of interactive marketing chair for marketing and media research. Purpose the overall purpose of this study is to investigate and gain a better understanding of perceptions of source credibility and consumer motivation to view live.
The journal of interactive marketing, published on behalf of marketing edge, serves as a catalyst for identifying issues and shaping ideas associated. International journal of accounting research discusses the latest research innovations and important developments in this journal of interactive marketing. Copyright of international journal of market research is the property of warc ltd and its. International journal of interactive communication systems and technologies (ijicst): 2155-4218, 2155-4226: media & communications journals. The international journal of management and marketing research, issn 1933-3153 (print) issn 2157-0205 (online), publishes high-quality articles in all areas of.